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Social influence - Coggle Diagram
Social influence
Conformity
Individual change their behavior to adjust in existing social norms
Research by Solomon Asch (Asch's Conformity Research)
Public conformity
Private acceptance
Factors of conformity
Cohesiveness
Group size
Social norms
Motives to 'go along'
Normative social influence
Informational social influence
Obedience
One person simply orders one or more others to perform some action
Research by Stanley Milgram
Strong tendency to obey
People in authority assume responsibility
People in authority often have visible signs of their status
Commands are gradual at initial
Events move at a fast pace
Factors that can reduce the destructive obedience
Individuals they share in the responsibility for any harm produced
Remind them beyond some point that obedience is inappropriate
Resist influencers by calling the motives of authority figures in questions
Informing the general public of the findings
Compliance
Involving direct requests from one person to another
6 basic principles
Friendship/liking
Ingratiation
Commitment/Consistency
Foot-in-the-door technique
Lowball procedure
Scarcity
Playing hard to get
Deadline technique
Reciprocity
Door-in-the-face technique
That's-not-all technique
Social validation
Authority
Intoduction
Efforts by one or more persons to change the behavior, attitudes or feelings of one or more others
Symbolic social influence
Resulting from the mental representation of others or our relationships with them
Other people are present in our thought
Psychological presence of others trigger goals which they want us to do