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SUSTAINABLE TOURISM - Coggle Diagram

- - - - These include:
        -Harnessing the potential of digitalisation and the application of new technologies. Promoting and delivering a greater level of sustainability and inclusiveness.
        • Developing forward-looking tourism structures, policies and action plans to deliver on strategic objectives.
        -Designing and implementing policy tools, co-ordinating and regulating the sector, and monitoring delivery.
        Ensuring effective country and place marketing. Creating a competitive and high quality tourism sector, encouraging entrepreneurship and stimulating business growth.
        • Encouraging investment and improvements in the quality of the tourism offer, and the skills of people employed in the sector.
- - - - While overall growth trends in this dynamic sector are positive, governments are increasingly developing policies that seek to maximise the economic, environmental and social benefits that tourism can bring, while reducing the pressures that arise when this growth is unplanned and unmanaged.
        
        Governments are currently facing two critical issues in terms of managing the tourism sector: leveraging the benefits of the digital transformation and ensuring that sustainable tourism policies are implemented
        
        Technology continues to advance at a fast pace and is a game-changer for tourism businesses and policy makers alike. The rapid developments in the sharing economy, mobile payment systems, virtual and augmented reality applications, blockchain technologies and artificial intelligence are likely to influence tourism products, business models, services, and visitor choices. These potentially demand policy reflections, new regulations and intervention to maximise opportunities and protect consumers. Governments have an important role to play in creating the right conditions for all businesses to engage in the digital transformation of tourism.
        Governments are actively fostering tourism development that brings clear economic benefits, while also providing a wider set of advantages for places, local communities, businesses, employees, and visitors. Tourism success can no longer simply be measured in terms of arrivals, jobs and income. Ensuring that local communities can more equally benefit from tourism is a prevailing policy trend and progress has been made.
- - - - OECD member countries continue to play a prominent role in the international tourism economy, accounting for more than half (56.9%) of total global arrivals in 2018. The average growth in international arrivals for OECD members was 5.0% in 2018, compared to 7.4% in 2017. While the OECD rolling four year average annual growth rate of 5.5% continues to exceeds the global average, following strong growth in recent years, the longer-term trend is of a slowdown in arrivals to the OECD relative to tourism worldwide.
        Six OECD countries recorded double digit annual growth of inbound arrivals in 2018 Finland, Israel, Korea, Lithuania, Slovenia, and Turkey while a number of other countries reported record numbers, including Australia, Canada, Greece, Hungary, Ireland, Poland and the Slovak Republic. In contrast, Chile, Estonia, Latvia, Luxembourg, Norway, and the United Kingdom experienced reductions in international tourism arrivals.
        
        Tourism exports are economically important, as they generate value added in the economy, directly and indirectly. Analysing tourism from a trade in value added approach shows that tourism expenditures (using non-resident expenditure as a proxy) generate bigger impacts on the domestic economy than overall exports, and have significant impacts in upstream industries and in other countries.
        Latest estimates from the OECD Trade in Value Added (TIVA) framework indicate that 89% of tourism exports generate domestic value added in OECD countries, compared with 81% for overall exports (Figure 1.3); the remaining share results in value created in other countries (imports). More than a third of the tourism value added generated in the domestic economy comes from indirect impacts, reflecting the breadth and depth to linkages between tourism and other sectors
        
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