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SMMCG2[CS-2]LN9&LN12 - Coggle Diagram
SMMCG2[CS-2]LN9&LN12
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Interview
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Jamie Cleghorn
Element of framework
Where to use?
Creating a next-generation value proposition, next generation offering
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Strategic Alliances
Types
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Reasons
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Problems
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Adverse selection , moral hazard and hold up
Competitors gain access to capability, technology, market
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