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Social Media Team collaborates for content creation, Admin, Digital…
Functional
Social Media Manager
Discuss plans and strategies with brand managers. This includes product launches, brand calendars, and brand events.
Ensure there is content for every brand.
Collaborate with brand managers, content manager, and social media specialists for the content ideas and assets.
Evaluate and improve brand strategy performance. (Weekly SMM Meeting for Insight Analysis and Evaluation- to report to BM and Digital Director.)
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Oversees the social media team. Onboards new colleague, check invoices, individual performances.
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Operational
Brand Managers
Social Media Specialists
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Keep a record of negative comments or messages in a document. To present to brand manager, discuss how to respond to such feedback, and how to solve it.
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Create a monthly content calendar. should be on time, to review with BM and Social Media Manager.
Create a social media campaign, product launch calendar and mktg calendar, brand events
Handle community management to ensure that interaction resonates with the brand thus, driving and inspiring the community
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