Please enable JavaScript.
Coggle requires JavaScript to display documents.
CRM - Coggle Diagram
CRM
-
3 Perspective of CRM
Strategic CRM
Enhance knowledge of customers, use knowledge to improve & customise interaction to maintain a long-term relationship.
-
Customer's information are collected, shared and applied in order to provide higher customer value.
-
Analytical CRM
-
Determines patterns and predictions in customer data gathered from different operational CRM systems
-
-