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PERSUASSIVE SPEECH, CLAIM - Coggle Diagram
PERSUASSIVE SPEECH
VALUE CLAIMS
Speech that determines whether something is correct or incorrect, lovely or ugly, moral or immoral, good or evil. It raises ethical and moral concerns about a certain topic or establishes the validity or untruth of an assertion.
Topics:
- Animal testing is unnecessary to prove a product is safe for humans.
- It is wrong not to spay or neuter your pet.
- Health care is a human right.
For Example:
If a persuasive speaker believes that all social networking sites are evil, it's not surprising that he believes online dating is likewise unethical. As a result, the speaker must clearly describe his grounds for making a certain evaluation remark. Finally, the speaker must present a precise criterion as well as a clear label for how he arrived at that evaluation.
FACTUAL CLAIMS
Depends on whether a certain opinion or assertion is accurate or untrue and is supported by solid evidence. It aims to persuade the audience that something happened or did not happen and that something exists or did not exist.
Topics:
- The effects of Chernobyl are still significant.
- Processed food is bad
- Western wildfires are getting worse.
Some factual claims are well documented by evidence and can be easily supported with a little research.
For example: the tallest man in the world, Robert Wadlow, was eight feet and eleven inches tall
However, some factual claims are simply hard to determine the falsity or trueness of because the final answer on the subject has not been discovered
For example: The speaker attempts to persuade the audience that the Covid-19 virus will be around until 2021. While there is evidence that it will cease in early 2021, you still don't know what will happen in the future.
POLICY CLAIMS
This claim is used to persuade the audience to adopt or reject a particular policy, candidate, or rule. It debates the nature of the problem and the appropriate remedy. Because we live in a society surrounded by regulations, rules, and laws, it is most likely the most common sort of persuasive discourse.
- Students should not wear uniforms in schools.
- Bullying should be legislated.
- Drunk driving should have mandatory jail time.
Policy claims will always have a clear and direct opinion of what should occur and what needs to change. For example, The speaker is stating that the legal definition of prostitution should be amended; he is attempting to gain agreement and immediate action. This form of assertion elicits an immediate call to action. It always has a direct and unambiguous view about what should change and what should happen.
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