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Nail salon - Coggle Diagram
Nail salon
Team
Michi + Herbert for hard stuff
Tax person
Instagram person
reception
cleaning
10 nail artists
1 head nail artist educator
3 pedicurists
2 eyebrows lashes artists
Website tech
Online shop manager
Budget
Paperwork
Tax person
Space: rent + Kaution etc
Rennovation
Website creation
Materials
Equipment
Instagram advertising
Salaries mine and workers'
Business plan
Market and competitors - asian nails + babe town, lili nails.
Marketing - Instagram page, website, treat well, collabs, stempelkarte, free drinks
Organisation - receptionist/barista, nail artists, pedologists, hairdressers, eyelashes brows artist, manager
Full capacity income 16200 pretax (2 nail artists) after tax at least 6000
expenses 4000 per month
risks - no customers, not good nails, 100 is oversaturated
payback terms - 6 months at least
Target Audience
Women 25-45 y.o.
1800- income per month
Problems: balancing work and life, status, ambition, self-love
Dreams: being beautiful and fashionable
Main expenses: clothes, good food, life experiences
Legal
Company type
Going to WKO
Banking account
Kassa
Services and goods offered
Nail design, pedicure, later eyebrows, lashes, haircuts, blowouts, laser treatments, biologique recherché, lea perminova stuff, shop with beauty products, merch, small snacks drinks.
bullet proof best selling-tested beauty products
Green packaging
online shop, website needed, byredo
Branding
Logo
Instgram
Studio design
Style for communication
Value
For me - organising people and give them work, doing something beautiful and good quality, spreading self-love and enjoyment of life.
Mission - to help women feel loved and pampered at first ny themselves.
Whats important to us - best quality service and best aesthetics
Unique offer
new luxury, beautiful, self worth
competitor analysis - babe town overbooked, bad quality of nails, lily nails - too cheap not enough exclusive
what we are best for - quality of the nails, result, best trained artists, aesthetics, experience of being treated like a fashion princess
Sales
Studio
Online shop
Instagram