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SHORTY MIC (rapper) rebrand - Coggle Diagram
SHORTY MIC (rapper) rebrand
MERCHANDISE 1
mugs
hats?
beanie?
tote bags
Flag
artifact?
tshirt
is it a physical object?
actual object?
or a reproduction
phone cases?
clothing
long sleeve shirts
hoodie
singlets
tshirts
drink bottle
WEBSITE OVERHAUL
colours
Black and white logo
colour?
include music
stick with black and white?
current website, black and red with white text
SOCIAL MEDIA CAMPAIGN
Facebook
Twitter
instagram
TikTok
spotify
YouTube
apple music
MERCHANDISE 2
stickers for books etc
Car stickers
calendar
signed photos
something to hand out
flyers for shows
LOGO
sleek/professional
Design
textures?
colours swatches/pallets
include image?
Design illustrator?
Font/fonts?
Image/vector drawn?
Shape design
circle?
square?
Different shapes?
One colour?
CURRENT logo is red, white and black
fun?
simple or
TARGET AUDIENCE
18-35 too broad?
hip hop
Male predominantly
Female? early 20s?
other hip hop artists similar
INSPIRATION
90s/2000 hip hop
Nate Dogg
Eminem
Dr Dre
Hip Hop style/gangsta
GAIN AN AUDIENCE
Email record companies etc so email signature?
promotion ads (paid)
blogs?
radio stations
fb groups
Banner for the stage?
flyer/poster promos
promo at shows
something to hand out
little gimmicks
business cards to hand out?
gigs/Shows
Social media
BUSINESS CARD OVERHAUL
Colours?
Something sleek?
QR codes for Spotify?
double sided?
professional
music cards?
ARTIFACT?
brochure
flyer
website
tshirt
video
mood board
Creative brief