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Why mobile devices have grown their value in businesses - Coggle Diagram
Why mobile devices have grown their value in businesses
Mobile Marketing
provides consumers with personalised: time, location and sensitive information on various businesses that is beneficial to the consumer
Examples
Email
SMS/MMS
Websites
statics show that people spend 70% of their time on web pages (world stream)
Social Media
products that are trending/ advertised by individuals favourite celebrities is a major factor in how companies make their profit and grow to be succesfull
provides consumers an opportunity to follow consumers activities/ potential buyer.
Examples
Twitter
Instagram
Facebook
Geolocation
allows organizations to target consumers at a granular, person level with online or offline messaging based on their physical location. .
Retailing
45 percent of consumers use their phone for in-store price comparisons, and 65 percent of consumers have retailer applications on their phones.
examples
Apps, emails, sms,
loyalty cards and points drive customers to use online shopping as consumers are able to achieve discounts through points they accumulate through shopping