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STRATEGIC INITIATIVES FOR IMPLEMENTING COMPETITIVE ADVANTAGES - Coggle…
STRATEGIC INITIATIVES FOR IMPLEMENTING COMPETITIVE ADVANTAGES
SUPPLY CHAIN MANAGEMENT (SCM)
Involves the management of information flows between and among stages in a supply chain to maximize total supply chain effectiveness and profitability
COMPONENTS OF SCM
SUPPLY CHAIN PARTNER
SUPPLY CHAIN OPERATION
SUPPLY CHAIN STRATEGY
SUPPLY CHAIN LOGISTICS
THE EFFECTIVE AND EFFICIENT SCM ENABLE AN ORGANIZATION TO:
Increase switching costs
Create entry barriers
Increase its own supplier power
Increase efficiencies
Decrease the power of its buyers
CUSTOMER RELATIONSHIP MANAGEMENT (CRM)
Involves managing all aspects of a customer’s relationship with an organization to increase customer loyalty and retention and an organization's profitability
CRM also create a cross functional enterprise system and integrate and automates many of the processes in sales, marketing and customer service that interact with customers
CRM also create a framework of web-enabled software and databases that integrate these processes with the rest of company’s processes
CRM can enable an organization to:
Design individual customer marketing campaigns
Treat each customer as an individual
Identify types of customers
Understand customer buying behaviours
BUSINESS PROCESS REENGINEERING (BRP)
The analysis and redesign of workflow within and between enterprises
The purpose is to make all business processes best-in-class
7 PRINCIPLES OF BPR
TREAT GEOGRAPHICALLY DISPERSED RESOURCES AS THOUGH THEY WERE CENTRALIZED
LINK PARALLEL ACTIVITIES IN THE WORKFLOW INSTEAD OF JUST INTEGRATING THEIR RESULTS
INTEGRATE INFORMATION PROCESSING WORK INTO THE REAL WORK THE PRODUCES THE INFORMATION
PUT THE DECISION POINT WHERE THE WORK IS PERFORMED, AND BUILD CONTROL INTO THE PROCESS
IDENTIFY ALL THE ORGANIZATION'S PROCESSES AND PRIORITIZE THEM IN ORDER OF REDEGIN URGENCY
CAPTURE INFORMATION ONCE AND AT THE SOURCE
ORGANIZE AROUND OUTCOMES, NOT TASKS
ENTERPRISE RESOURCE PLANNING (ERP)
Integrates all departments and functions throughout an organization into a single IT system so that employees can make decisions by viewing enterprise-wide information on all business operations
ERP systems collect data from across an organization and correlates the data generating an enterprise-wide view