Problem validation (Food Warmer Pack)
What is the type of product packaging do you prefer?
Have you try this meals ?
Paper bag
Plastic bag
Are you satisfied with the product?
No
Satisfied
Yes
No
Which product characteristics do you consider the most valuable?
Yes
No
Easily and not complicated to use
Can be recycled
Environmentally friendly
The packaging looks premium
Easily damaged
Easily torn when exposed to water
Yes
How often do you eat this meals ?
Weekly
Montly
Daily
why ?
prefer to bring food that is no need to cook
prefer to buy food that is already cooked
prefer to cook and bring own food
Satisfied
Yes
No
Do you have an expected price in mind?
Lightweight and low cost
Convenient
Yes
No
Can affect human health
Can damage the natural ecosystems
When do you need this food warmer pack meals?
Picnic
Hiking
Traveling
Every ingridients in the pack are seperate well
How would you rate the quality of our meals ?
Outdoor Activities
containers for placing food and spoons are provided
Why?
Don't know about the product
Never bought before
How much are you willing to pay for this product?
The way to use a product
Fair
Good
Poor
RM 16 - RM 25
RM 26 - RM 35
RM 5 - RM 15
Excellent
Don't care about price
Do you think design of product important?
Will you accept product customization services?
No
Yes
Why?
To show the identity of product
To easily attract consumer to buy
Medium
Hard
Easy
Which size do you prefer?
It is a food on the product are variable ?
Small
Big
What kind of service would you like?
Yes
no
Nasi Lemak
Beef
lamb
Tomyam
Fried rice
For emergency
Customization of tableware
Customization of food
Why?
Don't like specialization
Follow popular taste