Problem validation (Food Warmer Pack)

What is the type of product packaging do you prefer?

Have you try this meals ?

Paper bag

Plastic bag

Are you satisfied with the product?

No

Satisfied

Yes

No

Which product characteristics do you consider the most valuable?

Yes

No

Easily and not complicated to use

Can be recycled

Environmentally friendly

The packaging looks premium

Easily damaged

Easily torn when exposed to water

Yes

How often do you eat this meals ?

Weekly

Montly

Daily

why ?

prefer to bring food that is no need to cook

prefer to buy food that is already cooked

prefer to cook and bring own food

Satisfied

Yes

No

Do you have an expected price in mind?

Lightweight and low cost

Convenient

Yes

No

Can affect human health

Can damage the natural ecosystems

When do you need this food warmer pack meals?

Picnic

Hiking

Traveling

Every ingridients in the pack are seperate well

How would you rate the quality of our meals ?

Outdoor Activities

containers for placing food and spoons are provided

Why?

Don't know about the product

Never bought before

How much are you willing to pay for this product?

The way to use a product

Fair

Good

Poor

RM 16 - RM 25

RM 26 - RM 35

RM 5 - RM 15

Excellent

Don't care about price

Do you think design of product important?

Will you accept product customization services?

No

Yes

Why?

To show the identity of product

To easily attract consumer to buy

Medium

Hard

Easy

Which size do you prefer?

It is a food on the product are variable ?

Small

Big

What kind of service would you like?

Yes

no

Nasi Lemak

Beef

lamb

Tomyam

Fried rice

For emergency

Customization of tableware

Customization of food

Why?

Don't like specialization

Follow popular taste