Customer Acquisition
Website
Step 1. Customer Acquisition
Surf schools
Direct sale to customers
Wholeseller
Magazine ads
Step2. Customer signup
Details of customer are recorded
Customization requests are noted
Membership program
R&D suggests viable features
Inventory informs present stock
Step 3. Product delivery
Individual Customization
Step 4. Service and complaints
Quality check
Sales team delivers product
Product shipped if required
Faults are recorded and informed to production & R&D
Rectification plans are suggested and implemented within 24 hrs
Refurbishment request
Step. 5 Customer care
Accessories
Surfboards
SALES
Accessories
Refurbishment
SERVICE
Subscription fees
CUSTOMER MEMBERSHIP
REVENUE STREAMS
Customization