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INTRODUCTION, SEKAR ARUM SARI 19522362 - Coggle Diagram

- - - - There is potentially demand for goods to be produced
        
        There is a desire to earn income and profits from the business.
  - - - To start a new business
        
        To expand existing businesses
        
        To choose the type of business or investment / project that is most profitable
  - - - Investor
        
        Creditors / Banks
        
        Government
- - - - Consumer markets and producer markets
    - - Marketing, Technical and Technological, Management, Human Resources and Finance.
    - - Political, Economic, Social, Industrial Environment and Juridical