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UCC Scope - Coggle Diagram
UCC Scope
Diagnosis
Country assessment
Partner analysis
Market size by distribution channel
Segmentation
Profile
Needs
Behaviors
Buying journey
Phases
Stakeholders
Milestones
Market analysis
Market Trends
BCG Matrix (category level)
Market size (SAR & Units)
market CAGR
Market size
Consumer
Industrial
Consumer trends
Population
Income groups
Purchasing power
Legal/geopolitical analysis
Regulations
Geopolitical trends
Competitive trends
Industry level
Buyer power
Threat of substitution
Threat of new entrants
Supplier power
Brand & Category level (VEL analysis)
Value
Features
Brand repuation
Previous experience
Advertisements
Quality
Price
COGS
Competition Pricing
Positioning
Margins
Feasibility
List of sales costs
List of revenues
Full fledge or distributor
Sales
Enablers
Follow up
Metrics
Structure (understandind)
Planning
Solutions
Sales
Sales strategy (ideal distributor target)
Profile
Needs
Behaviors
Salesforce design
Structure
Roles
KPI's
Pay scheme
Sales governance
Enablers
Reporting FW
Sales accelerators
Unified language
Other tech initiatives
Sales process
Account management process
New acounts
Distributor FW
Partner qualification
Process
Checklists
Partner management
Targets
KPI's
Margins
Support
SOPs
Pricing Strategy
Tool: VEL Implementation
Pricing FW
Value based
Cost based
Market based
Forecasting & demand planning
Tool
SOP
Execution
Solution
Sales (deemah old proposal)
Follow up
Growth
Identify Distributor
Qualify
Validation
Interested