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Location Branding AT2 - Coggle Diagram
Location Branding AT2
Planning
identify current logo trends
Mood Broad
Current Location Identity and design
What is Demographic of the area/location
Why would someone want to visit
How Does the location create value for people
What the history of the location
Brainstorm, mindmapping, thumbnails
Produce 5 logo concecpt
Documentation of relevant rules and regulation the must be adhered to when design signage
consultation with teacher and change made base of feedback
Ratational
Requiremnents
Logo and colour Palette
Brand Guideline Doc
Wayfinding signage
Direction Signage
Standard stationery
Presentation Template
1 other touch point (mock up)
Research
unpack assessment
Research location branding
5 example
brief outlind on choosen location
Due
Week 16
Submit
Wayfinding signage
directional sign
Presentation