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Empty Nester elderlies - Coggle Diagram
Empty Nester elderlies
Health
Physical health
Health problems
Hypertension
"3 Highs"
High cholesterol
High blood pressure
High blood sugar
Diabetes
Mental health
Social isolation
Loneliness
Dementia
Preferences + habits
Reading
Newspapers
cookbooks
Jogging
Cooking
Watching TV
News
Entertainment
TV dramas
Cooking shows
Horse races
Technology
limited knowledge about using advanced technology (eg: smartphones, computers, etc)
unfamiliar to technology
Prefers "old-fashioned" methods (eg: reading on papers instead of websites)
Reluctant to learn to operate electronic devices (eg: smartphones)
Product - Priorities and needs
Health focused
Encourages a more well-balanced lifestyle
Include elements that they are familiar with (eg: make sure the product is a printed version rather than a website)
ensure easy accessibility