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SOCIAL MEDIA INFLUENCER JARGONS - Coggle Diagram
SOCIAL MEDIA INFLUENCER JARGONS
relatable terms
social relationships
assets
posts
trends
niche
influencer - has the power to affect others' purchasing decisions because of their:-
authority, knowledge, position, or relationship with their audience,
types of influencers
YouTubers
content creators
Podcasters
household names
Digital Trends
Social Posts - social channels,
Bloggers
authentic influencer marketing
author bio,
mention,
sponsored post,
tag
Instagram
craft their posts of stunning image.
Celebrities
high-end brands, alter buying patterns
Key Opinion Leaders
industry experts, thought leaders:
journalists
academic,
professional advisors
Above Average Influence
Chromo-Influencers , communication skills
engagement enticed their followers
level of influencers
Mega-Influencers
fussy, picky of brands chosen
Macro-Influencers
influencer marketers ,influencer fraud- buying of followers
Micro-Influencers
devotees level of influence
virtual obscurity
fragmentation of the media
Nano-Influencers
sway
proverbial big fish in a small pond