Please enable JavaScript.
Coggle requires JavaScript to display documents.
Gummies - Coggle Diagram
Gummies
Product
Description
The product will basically be made so that people have a more economical and cheaper option to buy gummies.
The Gummies have a normal size and proportions, they are not big or small.
-
The product is basically based on a bag of gummies which, as the ultimate goal, will have an average total of 90 grams.
-
Place
Distribution Channel
Retailer
In this case we have a retail distribution channel since we take the goods and services to reach the consumer from a supplier. This means that as a first step we buy the gummies from the Trululu company by number of bags we need and based on these we sell them at a better price and to another public.
-
Promotion
Advertising
We are going to advertise the product in some advertising posters all around the school to promote the product sale in the school. also, we will use the news school TV to promote our product. Finally, we will use the schools web side, to promote the product to all the GC community.
Sponsorship
We are going to promote the products of the store in the short of the offical school sport teams. In this way when the whole school sees the school team participate in the regional tournaments, they will approch the brands name, and buy the offical sponsor brand product in the school stores.
Price
Competitive Pricing
We are going to use competitive pricing as we are going to buy the gummies directly from the factories production and we are going to add an extra plus to the price we both it in order to collect more than we spend. To gain a profit for the sale of the gummies.
The price for which we get the product from the official distributor, is a value of 1,600 Colombian pesos. That is why each package will be sold for a price of 2,000 Colombian pesos in order to have a profit of 400 pesos per package sold.
-
