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Google Philosophy - Coggle Diagram
Google Philosophy
- Focus on the user and
all else will follow.
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User Empathy
Even if you don’t know exactly what you’re looking for,
finding an answer on the web is our problem, not yours.
Resource
Our constant dissatisfaction with the way things are
becomes the driving force behind everything we do.
- It’s best to do one thing really,
really well.
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- Fast is better than slow.
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- Democracy on the web works.
Sites have been “voted” to be the best sources of information by other pages across the web
(Importance of every web page using more than
200 signals and PageRank™ algorithm)
- You don’t need to be
at your desk to need an answer.
People want access to information wherever they are, whenever they need it.
(Mobile, Android)
- You can make money without doing evil.
Our revenue is from the sale of advertising displayed. Our guiding principles are:
- Only Relevant Ads in the context of search
- Advertising can be effective without being flashy
- Advertising on Google is always clearly identified as a “Sponsored Link,” so it does not compromise the integrity of our search results. We never manipulate rankings to put our partners higher in our search results and no one can buy better PageRank.
- There’s always more information out there.
After indexing the HTML pages on the Internet, our engineers are now adding information that was not as readily accessible such as:
Search news archives, patents, academic journals, billions of images and millions of books.
[Google Scholar as dedicated site]
- The need for information crosses all borders.
Our mission is to facilitate access to information for the entire world, and in every language.
- Google’s search interface in more than 130 languages, offer people the ability to restrict results to content written in their own language.
- 180 Internet domains
- Offices in more than 60 countries
- You can be serious without a suit.
- We believe that great, creative things are more likely to happen with the right company culture.
- Our atmosphere may be casual, but as new ideas emerge in a café line, they are traded, tested and put into practice with dizzying speed–and they may be the launch pad for a new project destined for worldwide use.
- Great just isn’t good enough.
We set ourselves goals we know we can’t reach yet, because we know that by stretching to meet them we can get further than we expected
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