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STRATEGIC PLANNING - Coggle Diagram
STRATEGIC PLANNING
Why do Strategic Planning
Because it establishes the task and the path that the organization must take
Because it studies the changes and demands of the environment
It is a tool used for decision making.
To achieve the goals and objectives of the Organization
What Strategic Planning is not
No. It is a Prediction Tool
It not only involves future decisions, but also current ones
It does not eliminate risks, it identifies them
The Process of Envisioning the Future
Control the destiny of the organization
Motivate, inspire and be committed to something important
Have a vision of the future and work as a team to achieve it
Mission Statement
Lasting declaration of the objectives that distinguish an Organization
It is the organization's reason for being
Determine the Objectives and formulate the strategies
Basic Elements of the Mission
¿What?
Achieve goals and objectives
¿Why?
Perform what it does
Lema
Distinctive, motivating phrase that remains in the mind of the consumer
¿Whom?
The company meets your needs
¿That?
What needs does the company meet?
