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BUSINESS PLANS - Coggle Diagram
BUSINESS PLANS
Business plan is a complete description of a business and its goals for the coming one to three years
It explains what the business does or will do if is a new business
It explains its marketing strategies
It provides financial forecast
It indicates the fiances avaible and explains future financial requirements
Description of business
key features of the business
goals and mission statement
SWOT analysis
Financial plan
outline of profit and loss and cash flow together with future financial targets
Market analysis
the specific target market in relation to the products or services offered
Organisation
Type and structure of the business and its management
Service or product line
description of products or service offered
Marketing and sales
Overview of market penetration and growth strategies adopted by the business
Finalcial funding
amount of money needed for the present and for the future