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Creative Imedia - Coggle Diagram
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- Creative Imedia  
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- L01 
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- mood boards 
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- what is a mood board? 
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- A mood board is a pre-production document that is designed to generate ideas for a creative project. 
 
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- story boards 
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- what is a story board? 
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- A storyboard is a graphic organizer that plans a narrative. Storyboards are a powerful way to visually present information 
 
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- scripts 
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- a document that outlines every aural, visual, behavioral, and lingual element required to tell a story 
 
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- L02 
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- research 
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- what is research? 
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- Research is defined as the creation of new knowledge and/or the use of existing knowledge in a new and creative way  
 
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- types of research 
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-  secondary research is a research method that involves compiling existing data sourced from a variety of channels. 
 
 
 
 
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- work plan 
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- what is a work plan? 
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- Work plans are used to plan the order in which work will be done. They are particularly important when working in a team as they allow jobs to be given to individuals so that things get done by a set date 
 
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- target audience  
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- what is target audience? 
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- Your target audience refers to the specific group of consumers most likely to want your product or service, and therefore, the group of people who should see your ad campaigns. 
 
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