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Target Market/Celebration Mind Map - Coggle Diagram
Target Market/Celebration Mind Map
Christmas
Flavours
Hazelnut & cream
Pumpkin & spice
Toffee & cream
Mandarin
Target Market
All ages
Children
No alchohol
Enough nutrients
Some sweets
Elderly
Less alcohol
Not as much sugar
Adults
Wine
Not as much fat due to heart diseases
All diets
Vegan + vegetarian
Vegan meat
Vegetables
Enough nutrients
Key Features
Gift giving
Church services
Special Meal
Christmas cards
Children's Birthday Party
Flavours
Butternut squash cheese straws
Cheesy breadsticks
Guacamole
Popcorn
Pancakes
Cake
Juice
Key Features
Fun games and activities
Cake
Birthday wishes
Gifts
Target Market
Children
Enough sugar
Balanced diet
Allergies
No Peanuts
No milk
No soy
Supervising adults
No alcohol
Caffine
Chinese New Year
Flavours
Fish
Chicken
Spring rolls
Turnip cake
Key Features
Offering Sacrifices to Ancestors
Family Reunion Dinner on Lunar New Year's Eve
Exchanging Red Envelopes and other Gifts
Watching Lion and Dragon Dances
Target Market
All ages
Elderly
Low sugar
Children
Carbs and protein
No alcohol or caffine
Families
Child friendly food
Chinese
Traditional foods
Turnip cake
Dumplings
Foods with meaning
Less western style foods
Less lactose
Valentine
Key Features
exchange chocolates
exchanging gifts
Flavours
Salted Caramel
Sweets
Vanilla
Chocolate
Target Market
Couples
Large portions
Romantic(red and pink colours)
Adults
Wine
Less sweet
No children
Teens
Non-alcoholic
A few sweets