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UNIT 4 - Coggle Diagram
UNIT 4
Expressions with name
Stage name
You name it
Call (someones) names
What’s-his-name/what’s-her-name
Big name
Name the day
Family name
The name of the game
Name for (himself, herself)
Brand names
Before choosing a brand name
Distinguish your product
Make an impact
Targeted at the......market -target market
Launch a manufacturer's product/chain of (shops, restaurants...)
Make a brand name
Create emotional connection
Options:Wordplay/Foreign name
Be unique/memorable
Advertisements
Image
Logo
Consumers
Obsessed with clothing brands
Pressure to wear clothing brands