Please enable JavaScript.
Coggle requires JavaScript to display documents.
UNIT 3: WHAT'S IN A NAME? - Coggle Diagram
UNIT 3: WHAT'S IN A NAME?
BRAND NAMES
Launch a manufacturer’s product/ chain of (shops, restaurants…)
Make a brand name
Create emotional connection
Options: Wordplay / Foreign name
Be unique / memorable
Advertisements
Image
Logo
Before choosing a brand name
Distinguish your product
Make an impact
Targeted at the…market-target market
Consumers
Pressure to wear clothing brands
Obsessed with clothing brands
EXPRESSIONS WITH "NAME"
You name it
What's-his-name / what’s-her-name
Stage name
Name the day
Call (someone) names
The name of the game
A big name
Name for (himself, herself)
Family name