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(3) Creativity and Innovation: Keys to Entrepreneurial Success - Coggle…
(3) Creativity and Innovation: Keys to Entrepreneurial Success
Creativity, innovation and entrepreneurship
Discovery-driven leadership
(disruptive innovations)
Networking
Observing
Questioning
Experimenting
Associating
Creativity (ability to develop new ideas, discover new ways of looking at problems and opportunities)
thinking
Innovation (ability to apply creative solutions to those problems, opportunities to enhance or enrich people's lives)
doing
6 Enablers
Agility and adaptation
Experimentation and improvisation
Customer connection
Resource limitations
Passion
Information sharing and collaboration
Delivery-driven leadership
traditional management roles (analyzing, controlling, planning, directing)
incremental "innovation" produce profitable products
question of success in long run
Creativity - essential to survival
Can creativity be taught? (Creativity as a skill)
More than one "right answer"
Mistakes as "pit stops" to success
Play mental games (different perspectives)
Problems for new ideas
"What if..?"
Failure natural part of creative process
Prolific thinkers
"Helicopter skills"
Reflective
Challenge custom, routine, tradition
"Is there a better way?"
Relate seemingly unrelated ideas to a problem
Divergent reasoning
Convergent reasoning
Barriers to creativity
Viewing laughter and play as frivolous
Becoming overly specialized
Constantly being practical
Avoiding ambiguity
Blindly following the rules
Fearing looking foolish
Fearing mistakes and failure
Focusing on "being logical"
Believing "I'm not creative"
Searching for the one "right" answer
How to enhance creativity
Organisational creativity
Hire for creativity
Embrace diversity
Include creativity as a core company value and make it an integral part of company's culture
Establish an organisational structure that nourishes creativity
Expect creativity
Expect failure and learn from it
Incorporate fun into the work environment
Encourage curiosity
Design a workspace that encourages creativity
View problems as opportunities
Provide creativity training
Eliminate bureaucratic obstacles and provide the support necessary for innovation
Develop a procedure for capturing ideas
Listen to customers - or better yet, use the wisdom of the crowd
Monitor emerging trends and identify ways your company can capitalize on them
Look for uses for your company's products or services in other markets
Reward creativity
Model creative behaviour
Don't forget about business model innovation
Individual creativity
Notice what is missing
Periodically ask yourself, "Am I asking the right questions?"
Be positive
Keep a journal handy to record your thoughts and ideas
Recognize the creative power of mistakes and accidents
Listen to other people
Observe the products and services of other companies, especially those in completely different markets
Get adequate sleep
Collaborate with other people
Watch a movie
Travel and observe
Go for a walk
Take up a hobby
Talk to a child
Give your mind fresh input everyday
Do something ordinary in an unusual way
Keep a toy box in your office
Forget the "rules"
Take note of your "pain points": Do other people experience them as well?
Allow yourself to be creative
Do not throw away seemingly "bad" ideas
Collaborate with others
Read books on stimulating creativity or take a class on creativity
Doodle
Take some time off
Be persistent
Creative Process
Incubation
Illumination
Transformation
Verification
2, Investigation
Implementation
Preparation
Create a culture of creativity and innovation
Fail forward
Ensure interaction
Encourage courage
Maximize diversity
Foster autonomy
Celebrate creative ideas
Ignite passion
Techniques for improving creative process
Brainstorming
Mind Mapping
TRIZ
Force-field analysis
Rapid prototyping
Intellectual property: protecting your ideas
Patents
Patent process
Search existing patents
Study search results
Document the device
File the patent application
Establish the innovation's novelty
Complete a patent application
Trademarks
Copyrights
Protecting intellectual property
10 Keys to business innovation
Organisational structure
Core process
Networks and alliances
Product or service performance
Business model
Product system
Service
Channel
Brand
Customer experience
Components of creativity
Creative thinking skills
Motivation
Expertise