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Marketing systems for Lead generation - Coggle Diagram
Marketing systems
for Lead generation
Marketing
funnels
Awareness
-Value - 70%
Educate
Do value
videos
consistently
Add value
showcase
expertise
Credibility
-Sucess stories
20%
Success
Stories
Tangiable
Intangiable
case
studies
SCQA
Situation
Complication
Question
What is the
customer asking
Answer
Your solution
Format of story
Poster
Video
whitepaper
Interview of
customer
product
reviews
It's a proof
of concept
customers
Trust you
believe you
follow you
Leads&List building
promotion - 10%
Science of
consistent
income generation
marketing
personal
brand
target
audience
create
success
stories
invest in
online
marketing
add value
build credibility
showcase
success stories
Directly
connected
to sales
create your
funnel
fills leads at
level 1 of funnel
revenue generation
at level 2
profit maximization
at level 3 & 4
Responsibility
market
urself
no injustice
to your audience
to yourself
upgrade
yourself
Systems
Build lead
magnets
what's a
lead magnet
downloadable
valuable content
not available
in public domain
customer is
ready to share
personal data
types of
lead magnet
templates
e-books
checklist
case studies
whitepapers
assessments
where can
we use them?
social media
platform
CTA's of all
content marketing
posts
Instagram bio
Youtube
descriptions
LinkedIn Bio
Benefits of using
lead magnets
Consistent inflow
of leads & list building
Using List to
fill in level1 funnel
Build community
FB
Telegram
WhatsApp
email
marketing
value (70%)
Testimonial (20%)
Promotional (10%)
Things to
consider
Consistency
Quality
Quantity
Lead Generation to
Level through
Promotion & Lives
What
FB Live
IG Live
Influencer lives
Live with
someone else
Landing page
Email, SMS &
Reminder Sequence
Mostly value content
Testimonials/Social proof
1-2 reminder
Level1 of funnel
Landing page
Template
Address target audience
Objectives of your funnel 1
Testimonials
Establish credibility
Call to action
Social media
ads and promotion
TargetGroup
Location
interest
Behavior
Value promotion
Retargeting
Lookalike Audience
using your leads/list
Data is more precious than oil
Retargetting to paid look
alike is priceless
Consistent Analysis to
Tweak & Streamline
Statistics to track
Number of leads
Cost per lead
cost per sale