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2022 Strategy - Coggle Diagram
2022 Strategy
P&L Driven
COS
Non Airport 37%
Airport 31%
COL
Non Airport 15%
Airport 6%
Sales
Existing Store 198M
Airport 64.1M
+5 Store 46.3M
G&A
Minimized Pre Openning
Utilize Interns
Minimized new head count
SEMI
Non Airport 8%
Business Devlopment
Airport Store
Delivery Focus (DELCO and Inline), Low Rent, Low CAPEX
+6, +6, +7, +10
HR
Engagement
Recruitment
Develop Store Capability
สหกิจ
Development
Marketing
Sales Marketing
Food Delivery
LSM
Menu and Pricing
Branding
Food Education
Focus on Primary Target