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what works for mortician lady, We can make these cultural stories too,…
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Each of these are a blog post that comes an article relevant to the specific type of symbol/context it is about.
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Comes with resources they can use to help them manage: Call lines, Online Resources, etc.
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Key
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In big, her target audience are not those who are in need of funeral information, arrangements, or death care needs. In fact, those who recently lost someone would probably not be thrilled to watch her content because it hits close to home.
Her target audience seems to be more of a younger millennial/gen z demographic that finds death topics interesting.