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The Effect Group 2024 Vision - Coggle Diagram
The Effect Group
2024 Vision
A Group of B2B Agency,
Marketing Tech, Investor in Brands & Companies
The Social Effect
We Market Events
Brand Gen Media
Ad Tech
Event Tech
Aquire & Invest in complimentary B2B agency brand
Incubator/Accelerator
Venture Capital
Effect Production
(Studios - South Africa)
Paid Media
Paid Social
IP / Intent
Geofencing
SEM
Creative
Video Production
Voice of Customer
Ideation & Conceptualisation
Design
Wordsmithing
Animation
Idea Pitching
Branding & Positioning
Design, identity & UX
CRO
Content
Long form
Short form
Markets
Event Organisers
B2B Tech Scale Ups
Enterprise B2Bs
The Effect Group Values
We live, breath, hire, promote based on our values
Clarity
Accountability
Empathy
Experimentation
Collaboration
Continuous Improvement
Front Line - Offices
UK
UAE
USA
SE Asia
Effect Group Marketing
(Eating our own dog food)