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Airbnb, G3 (Andrea, Melody, Stephanie, Angel, Wynnie) - Coggle Diagram
Airbnb
Marketing strategies
Digital Marketing
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Referral Programme
Airbnb has a comprehensive referral programme that gives community members rewards for inviting new users to the platform
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Place & Price strategy
Air bnb offers more than 1,00,000 cities to stay along with 5 million+ active listings on its websites
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Additional service
Nondiscrimination Policy
Airbnb hosts may not
Post any listing or make any statement that discourages or indicates a preference for or against any guest
Decline a booking based on race, color, ethnicity...
Impose any different terms or conditions based on national origin, religion...
Airbnb hosts may
Note in their listings applicable community restrictions that prohibit guests under a particular age or families with children or infants.
Make a unit available to guests of the host’s gender and not the other, where the host shares living spaces with the guest.
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