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Elements of the client brief - Coggle Diagram
Elements of the client brief
Client Ethos
Family run
Eco aware
Customer service
Fast, efficient shipping
Content
Video content
Audio
Logo
Images
Dates
Genre
clothing
food
Music
fashion
sport
Type of product
audio
Printed product
video
digital banner
animation
Purpose
Advertising / promoting
Informing
Entertaining
Educating
Influence
Style / Theme
Logo
Colour scheme
Typography
House style
Timescales
Milestones
(points in your project when something needs to be completed)
Final deadline
pre-requisites (does a task require
something else to be complete first)
Audience
Income
Location (local, national, international)
Age
Gender
Hobbies/Interests