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(client ethos, type of product, timescales, style / theme, audience,…
client ethos
eco aware
custmer servic
famliy run
fast efficent shoping
type of product
video
digital banner
audio
animation
timescales
final deadline
milestones
pre-requisites
style / theme
house style
colour schme
logo
audience
gender
income
age
location
genre
food
fashion
mucic
sport
purpose
entertaining
informing
educating
influence
content
images
audio
logo
dates