Introduction
Cultural Issues
Designing systems that are compatible with multiple differing cultures as workplaces become more diverse
Levels of Cultures: IGONG (Individual, group, organisational, national, global)
Theories of Cultural Influence
Hofstede's Theory: 5 basic elements on which cultures can be distinguished
- Individualism/collectivism
- Power distance: The degree to which less powerful members accept and expect unequal distribution of power
- Uncertainty avoidance: Extent to which members of a culture feel comfortable in unstructured situations
- Masculinity/femininity: Distribution of emotional roles between genders
- Long-term vs Short-term orientation: Extent to which members expect immediate versus delayed gratification of their needs
Triandis' Model of Culture: 2X2 taxonomy
Horizontal cultures: Minimise distance between individuals
Vertical cultures: Accept and depend on said distances
History
- Hugo Munsterberg: Developed aptitude tests and work sample tests
- Walter Dill Scott: Developed multi-component selection system for salesperson with the use of application blanks
- Frederick Taylor: Scientific management (increase efficiency through better work design)
- Lillian Moller Gilbreth: Concerned with human aspects of work
- WWI: Alpha and Beta tests developed for US army recruitment
- WWII: Army General Classification Test, growth of engineering psychology
- Hawthorn effect: When workers know they are being studied, the results will change for a period of time, then level off after a while
- Human Relations Movement: Organisations seen as systems of human cooperation