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Elements of the client brief - Coggle Diagram
Elements of the client brief
Purpose
Advertising / promoting
Informing
Entertaining
Educating
Influence
Client Ethos
Eco aware
Family run
Customer service
Fast, efficient shipping
Genre
Music
fashion
food
sport
clothing
Timescales
Final deadline
pre-requisites (does a task require
something else to be complete first)
Milestones
(points in your project when something needs to be completed)
Type of product
Printed product
video
audio
digital banner
animation
Content
Logo
Images
Audio
Dates
Video content
Style / Theme
Colour scheme
Typography
Logo
House style
Audience
Age
Gender
Location (local, national, international)
Hobbies/Interests
Income