Cultural Tourism Development Plan
Blue Mountains
The Dharug and Gundungurra experience

Strategy

Slow tourism

Sustainability & Waste

City in WHA

Nature based

Arts and creative

Health and wellness

Stay longer

Disperse

Experience more

Marketing and branding considerations

BMCC

VIC Branding

AVIC

Place Brand

Eco Destination Certification

Mtns Made

Facebook

Instagram

Love Local

Visitor Optimsation

First Nations integration - SR&C

Care of Ngurra

Lands of the Dharug and Gundungurra

Self determined opportunities

Identified position

Educator

Workshops

Visual merchandising

Curator

Truth-telling

EP reinvigoration

Glenbrook

Paint

Recarpet

Which elements of interpretive plan to include?

Floor plan review

Re-arrange to better utilise floor space

Product review

Product review

FN's product collaboration

Window display

Window display

Meet the makers series

Meet the makers series

% of sales to FN's fund

Castors on displays

Programs

Care of Country

Site management

Recorded Welcome to Country

Interactive display

Recorded Welcome to Country

FY23 focus

Build upgrades scope

New signage

Product review / collaboration

Centre layout

Place brand rollout recommendation

Physical products

Cultural tourism