HCP User Map
ABOUT US
CARE AND SUPPORT
CONTACT
⭐ WAYS TO GIVE
HOME
SUPPORT FORM
PORTAL
VOLUNTEER FORM
DONATION FORM
Next Steps
What to expect.
What to expect from us and this process
BLOG / RECENT POSTS
Primary Goal: Information about org.
Secondary Goal: Information and and Trust Building
ABOUT US / LOCATIONS
click to edit
B:OG / RESOURCES
⭐ ABOUT US / MEET THE TEAM
ABOUT US / REFERRALS
⭐ ABOUT US / CREDENTIALS
ABOUT US / CONTACT US
Primary Goal :Share where to find us (SEO too)
Secondary Goal: Explain where services happen - PCC and at home.
Needs a map and picture of the location - plus map of service area.
Propose add - About Us / Meet the Team
Primary Goal: Show who you might work with.
Secondary Goal: Connect them with the support form.
ABOUT US / CAREERS
Do you want a form that allows them to submit info via the site?
Primary Goal: Provide information about working with HCP and a way to apply.
Secondary Goal: Show HDM what it takes to work here.
⭐ Thank you for applying
⭐ Employee Benefits
Explains next steps - setting the tone for working with you all from an HR perspective. Informed employees even in the hiring stage can increase retention AND satisfaction.
Having these benefits on the actual site instead of a linked PDF can help with SEO as potential employees job search. Also makes it mobile responsive.
More information about the difference between services.
SERVICES
Primary Goal: Get HDM to send a referral.
Secondary Goal: Get HDM to start considering the process before a referral is made.
Add Support form, Resources, and options links. Include accordion tab for: Physician, Family Member, Yourself
SUPPORT FORM
People are asking for credential numbers not just where the credentials are from. They said just seeing that publicly would build trust.
MICRO MENUS ARE REALLY IMPORTANT TO PEOPLE FOR THIS.
Add fax number
ABOUT US / RESOURCES
Primary Goal - provide more information + set the stage.
We need descriptions of these links (think annotated bib). Keep the url (don't embed it) and provide a screenshot of the site.
Support Form
Blog / Resources
Blog / Recent Posts
Upcoming workshop/events
Daily Rate and Support regardless of ability to pay need to be MUCH more prominent. I know they're in the side menu, but people skip it.
Gentle Answers to difficult questions
START HERE
Many wanted a clear and specific action step/path to take. They said they're already on the site - have already made the decision to get help. They just want to GET the help now or know when to ask for help.
SERVICES / HOSPICE HOME CARE
SERVICES / FAQ
SERVICES / THE COMPASSIONATE CARE CENTER*
SERVICES / BEREAVEMENT SERVICES
SERVICES / PALLIATIVE CARE
Primary Goal: Showcase options.
Secondary Goal: Connect with resources. ⭐
Need to link through to these options ON the page instead of just menu.
SUPPORT FORM
Primary Goal: Showcase Home Care as an option. Needs more information on what a HDM would be expected to DO before and during hospice care.
Primary Goal: showcase CCC as an option.
Needs more info on how it works and how you ask/qualify for it. Do you have to BE in hospice to use it? #1 - clarity on what this means. Multiple asks on if it was for hospice EoL care or for if a hospice patient got the flu.
⭐ Make visitor guide not a pdf for mobile and accessibility.
SUPPORT FORM
*BLOG / RECENT POSTS / TAGS RELATED TO SERVICE + PATIENT TYPE
WAYS TO GIVE / VOLUNTEER
Primary Goal: Showcase ways to give to Hospice Care. Emphasize "regardless of ability to pay" is thanks to donors and volunteers like you.
Reduce rage clicks - by making new page.
Showoff recent posts about donors and volunteers.
Primary Goal: Recruit Volunteers
Secondary Goal Show families what it takes to be a volunteer. Training, background checks, etc.
Volunteer Trainings Calendar
Volunteer form
⭐ Volunteer app thank you
Primary Goal: Aid in onboarding and trust/community building.
WAYS TO GIVE / SUPPORT US
Primary Goal: Show fundraising info/goals and ways to donate.
⭐ this needs to be revamped. Everyone said it was nice to see this, but they want a link that takes them straight to donating for each area on this page. Frustration that they click donate, then go to a /donate-now, then go to salsa labs. They also wanted to be able to designate with a drop down field the area to donate to since it was mentioned in the starting page.
❌ DONATE NOW
SALSA DONATION PORTAL
Can this be embedded? If not we need a "leaving site" notification.
Champions of Compassion newsletter needs to be a blog category and on the blog. Or even a page series - though blog is better.
Form to Contact about Donations
Primary Goal: Connect to form for call back.
Secondary Goal: Informational + trust building.