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Organisation & Project Management - Strategic Management - Coggle…
Organisation & Project Management - Strategic Management
Competitive Advantage
How it outperforms rivals
DEFINITION - Process of formulating & implementing strategies in support of long term goals and sustain competitive advantage.
Sustainable Competitive Advantage
Difficult to imitate
Strategy
Long term transformation plan
Strategic Intent
Focusing on Compelling Goal
Strategic Management Process
PM able to make appropriate decisions
Avoids focusing on low priority problems
Focus on entire market and not only immediate customer
Avoid pursuing exotic technology
Focus on 20% with 80% value
Do not search for perfection
Be effective project advocate
Get buy in from stakeholders
Strategic Planning
Defines Success
Mission Statement
Defines business
Objective Statement
CSF - Qualitative and Quantitative Goals
Competitive Strategy
Method of achieving success
Strategic Management Process
Defines what we are
Defines what we intend to be
Defines how we are going to get there
1) Review Current Situation
2) Analyze Org & Ext Environ.
3) Analyse & Formulate New Strategies
4) Implement Strategies Through Projects
How strategies are realised
5) Evaluate Results
What is needed to achieve goals (Corporate, Business & Functional Strategies
SWOT Analysis
Org Resources & Capabilities (S&W)
Industry & Ext Environ (O&T)
Mission
Objectives
Strategies