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Hina - Website Manager and Excuter, Management - Coggle Diagram
Hina - Website Manager and Excuter
Relationship
Roman - SEO Technical and Strategy
Responsibilities
Audit operation
Articles that are uploaded
other improvements
meta title and description
WP / Technical aspect of website
ongoing improvements in website
Site speed
Site health on SEMrush / Ahref
Google
Audit SERPS
Growing operation
Targets
Ensure we reach high level targets
High level targets are:
Authority score
Reach 55 authority score on SEMrush by end of 2022
Rankings
File with targets
Finding new opportunities to rank quick
New countries / languages
KW research to find new opportunities or quick wins in the USA
YouTube
Adding content tasks for Hina
New content on Airtable
Improving current content
Create weekly reports
SERPs
Reaching targets
Site Health
Traffic status from Google console / analytics / SEMrush or Ahref
Hina receives content tasks from Roman
Hina receives Outreach tasks from Roman
Hina receives other tasks from Roman (like changing meta description,
Works with content writers on new briefs
Guides
Regular posts
Outreach
Works on outreach tasks from management and Roman
Design
Works with designer
Management
Receives reports on a weekly basis from Hina and Roman