Please enable JavaScript.
Coggle requires JavaScript to display documents.
Reflecting of the strategy process
(Mintzberg, 1999) - Coggle Diagram
Reflecting of the strategy process
(Mintzberg, 1999)
Design School
Strategy formation is achieving the essential fit between internal strengths and weaknesses and external threats and opportunities
-
-
Planning School
The process is decomposable into distinct steps, delineated by checklists and supported by techniques
-
Positioning School
-
Touches on many concepts such as strategic groups, value chains and game theories
-
-
-
-
-
-
-
-
-
-
Strategy evolves, not passively but creatively and so unpredictably simply because firms aspire uniqueness
Strategy is pushed along by the sheer creativity of managers because they explore new ways of doing things
-
-