Please enable JavaScript.
Coggle requires JavaScript to display documents.
Key Accounts & Contract Management - Coggle Diagram
Key Accounts & Contract Management
Principles of Management
Decision making
Conditions in which Decisions are made
Basic decision making process
Types of Decisions
Biases to avoid
Corporate Social Responsibility
Planning
Level of Goals and Plan
Benefits of planning and goal setting
Basic Planning Process
Organising and Departmentalisation Application
Departmentalisation
Functional Appraoch
Matrix Approach
Team Approach
Organising Process
Business Etiquette and Service Excellence
Corporate Entertainment
Successful Business Meal
Building Customer focused Serviced Culture
Developing an excellent corporate culture
Create a service culture
Principles of Marketing
Marketing Segmentation
Marketing mix
4 "Ps"
Place
Price
Product
Promotion
Promotional Mix
Personal Selling
Public Relations
Sales Promotion
Direct and Digital Marketing
Advertising
Market Analysis
SWOT analysis
Macroenvironment
Microenvironment
PEST Analysis
Microenvironment
Consumer Buying Behaviour
Buyer Charateristics
Buyer's Decision Process
Sales and Distribution
Personal Selling
Relationship Selling
Roles of a Salesperson
Types of Salespeople
Characteristics of a Successful Salesperson
Steps to be taken before making a sales call
Sources for Prospects
Qualifying Prospects
Prospecting Tools
Develop an Effective Sales Presentation
Business Law
Contract Law
Elements of a Contract
Terms of a contract
Conditions of a Contract
Law of Tort
Tort Vs Contract
Elements of Negligence
Defences to Negligence
Remedies
Innovation and Entrepreneurship
Empathy
Developing insights
Empathy Map
Engaging users
Customer Journey Mapping
Introduction to Hospitality and Toursim
Maslow's Hierarchy of Needs
Safety
Belongingness
Physiological
Esteem
Self-actualisation
Tourism Effects and Trends
Seasonality
Opportunity cost