E-commerce strategies
Micro Target
Online Audience
defining your product or service to penetrate an audience with a common interest or characteristic
Invest in Mobile
Create Content for stickiness
Incorporate third-party logistics providers (3PLs) to manage a high volume of complex orders and increase competitive advantages
Bypass the Middlemen
Personalize
Tailor Browsing Experience
Consider Subscription Commerce
Integrate Across Channels
Design your site to cater to consumers interests and preferences by generating a product shopping selection tailored to them.
Strategize ways to help potential customers find your products or services using keywords or meta tags to raise your ranking in search results.
Creating an interesting browsing experience across online platforms based on target audience
Tap into Logistics
Create multi-channel offerings, to give freedom of method for consumers to experience the different products in your brand
Offer mobile-accessible and friendly services such as delivery status, real-time notifications, click-to-call, maps, and product information.
Subscription has different types where replenishment model send commodity item to customer every month. While the discovery model offers a subscription to curated experience items periodically to the customer.
Manufacturers are increasingly willing to work with small brands as they can introduce new products due to less constraint by shelf space limitations or complex supply chains.
Offer Seamless Experience
Ensure that product availability, promotional strategies, and brand experience are consistent across all channels such as online, in-store, or on a mobile device.
Sell Internet-Only Merchandise
Curate Proprietary Selection
Curate products in a particular segment to a deeper level so it is more exclusive and original
Offer goods that are only available at your platform and sell them directly to consumers online to build an exclusive brand