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THE RESEARCH PROCESS : AN OVERVIEW - Coggle Diagram
THE RESEARCH PROCESS : AN OVERVIEW
a thorough understanding of the management question is a fundamental to success in the research enterprise
STAGE 1 : CLARIFYING THE RESEARCH QUESTION
Discover Management Dilemma
1a Exploration
Pre-austin
Austin Meeting
Post-Austin : Brainstorming & company letter
STAGE 2 : PROPOSING RESEARCH
Resource allocation and budgets
Valuing research information
Evaluation Methods
Research proposal
STAGE 3 : DESIGN THE RESEARCH PROJECT
Research design
Fulfilling objectives
Answering questions
Sampling design
Pilot Testing
detect weakness in design and instrumentation
provide oxy data for selection of probability sample
STAGE 4 : DATA COLLECTION AND PREPARATION
Secondary data have had at least one level of interpretation inserted between the event
and its recording
Primary data are sought for their proximity to the truth and control over error
STAGE 5 : DATA ANALYSIS & INTERPRETATION
Data analysis usually involves reducing accumulated data to a manageable size,developing
summaries, looking for patterns, and applying statistical techniques
STAGE 6 : REPORTING THE RESULTS
An executive summary consisting of a synopsis of the problem, findings, and recommendations.
An overview of the research: the problem’s background, literature summary, methods and procedures, and conclusions.
A section on implementation strategies for the recommendations
A technical appendix with all the materials necessary to replicate the project.
