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Marketing Mix Place - Distribution - Coggle Diagram
Marketing Mix
Place - Distribution
Distribution Channels Functions
Information
Promotion
Contact
Matching
Negotiation
Financing
Risk Taking
Traditional Distribution
Manufacturer
Wholesaler
Retailer
Consumer
Vertical Marketing System (VMS)
Unified system
i.e. Apple
Collaborative Distribution
Sharing of Distribution Resources
Backhaul
Co-loading
Continuous move routing
Physical Internet
Multiple Distribution Channels
Physical Stores
Online Stores
Phone
Catalogues