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Information Overload, Stress and Stressers, New Normal, Transitons,…
Information Overload
Has information been too much? (have you avoided information, has the way you look for and consumed information changed)
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Experiential Piece: Who are we targeting, are we going to look at their lifestyles or just categorize by age
Should we be thinking beyond first, second year etc?
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Stress and Stressers
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Stress epidemic, is this heightened now? (why, why not)
New Normal
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Changes in habits and routines (getting the bus, meal preping etc)
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Overload (Social Norms, New behaviours)
Social distancing, having to wear mask (when is it okay to take it off, not being able to see people's faces)
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