Distinctive ways of life in Lagos
Diversity
Consumption
Entertainment
Employment
Housing
Fashion
The use of energy and water is increasing greatly
A large portion of the population of Lagos are immigrants from other areas of Nigeria and even other neighbouring countries
Rich
Poor
Rich
Rich
The unemployment rate is lower in Lagos (10%) than in rural areas of Nigeria (32.7%)
The rich upper or middle class tend to have formal, higher paid jobs
The poor lower class usually work in the informal sector, and have lower paid jobs such as shoe shining, waste recycling, or street vending
Lagos contributes 30% to Nigeria's GDP despite it only comprising of 10% of Nigeria's population
The employment structure of Lagos is very different to rural areas in the rest of the country
Poor
The poor tend to live in slums or shantytowns such as Makoko
They also live near to their job sites, such as the Olusosun landfill site (around 1000 people have built houses on the actual landfill site)
The rich tend to live in more upmarket areas such as Banana Island that are separated from the poorer regions
The poor are gaining more access to energy and clean water and therefore using more, whereas the rich are simply increasing their energy and water consumption
As the wealth of the rich and the poor are both increasing, they have more disposable income
This leads to more goods being bought
The dominant ethnic group in Lagos is the Yoruba, as they (specifically the Awori people) were the original inhabitants of the area before any major immigration occurred
Today there are over 250 ethnic groups
Most of these are various peoples from other regions of Nigeria
There are also some minorities from countries from other continents such as the UK, Japan, Greece, and USA
The most prominent religions in Lagos are Islam (53.5%) and Christianity (45.9%)
These groups often fall into conflict with each other due to their differing views and beliefs
Film industry
Nollywood
It was valued at $3.6 billion in 2016 and is projected to be worth $6.4 billion by 2021
Poor
The poor either cannot afford the more expensive Western clothes/fashion or have not begun the move to Western style
The rich are starting to adopt Western fashion styles
They still usually wear traditional clothes that are made out of cloth or linen
Nigeria’s film industry contributed to 2.3% of its GDP
TV industry
Nigeria produces around 2,500 films annually
Nigeria's television and video market grew by 7.49% to $806 million in 2020, up from $732 million in 2018.
It is projected to earn about $900 million in 2023
It is currently the second most prolific film industry in the world
Music industry
Total music revenue is estimated to rise to $73 million at 13.4% CAGR in 2021
It employs about a million people
It accounts fo 1.4% of Nigeria's GDP
It is projected to generate an estimated revenue of $10.8 billion by 2023
Sub-saharan fashion industry is about $31bn, and Nigeria takes up around 15% of this