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Writing Business Messages - Coggle Diagram
Writing Business Messages
The Three Step Process
Planning
gather the information
select medium
analyze the situation
get organized
Writing
compose the message
adapt to the audience
Completing
produce the message
proofread the message
revise
distribute message
Adapting to the audience
be sensitive to audience's needs
build strong relationships
control the style and tone
Audience Sensitivity
demonstrate business etiquette
emphasize the positive
adopt a "you" attitude
use bias-free language
The "you" attitude
Speaking and writing for an audience
interest
hopes
wishes
preferences
Business Etiquette
be courteous
use diplomacy
show respect
Emphasize the Positive
avoid negativity
stress benefits
use euphemisms
Use Bias Free Language
gender
disability
age
race or ethnicity
Audience Relationships
establish your credibility
project the company's image
Project Company Image
follow guidelines
observe colleagues
be a spokesperson
Control Style and Tone
use plain language
select active or passive tone
use a conversational tone
Conversational Tone
Business communication
avoid pompous language
avoid preaching or bragging
differentiate between texting vs writing
be careful with intimacy or humor
Using Plain Language
project a "you" attitude
respect the audience
boost productivity
Paragraph Development
cause and effect
problem and solution
classification
comparison and contrast
illustration
Composing the message
sentences
paragraphs
word choice
Choose strong words
effective
abstract
correct
concrete
Communicate Effectively
choose familiar words
avoid cliches and buzzwords
select powerful words
use jargon carefully
Write effective sentences
choose the type of sentences
emphasize key thoughts
Craft Good Paragraphs
Unity and coherence
support sentences
transitional elements
topic sentence