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Direct Air Capture & Carbon Removal - Coggle Diagram
Direct Air Capture & Carbon Removal
Personas
Sustainability Directors
Investors - Environmental, Social & Governance
Partners
Target market
Airtravel, shipping, agriculture high emitting industrial processes (plastics), building & construction, large tech, banking, insurance FMCG
Campaign channels
Video
Blogs
Content downloads
PPC - Google Ads & Linkedin
ABM
Email
SEO
Topics
Net zero emissions
Carbon removal techniques
Direct air capture
Carbon offsetting and removal
Customers to showcase
Virgin Atlantic
Premium content ideas - Inbound & ABM
Pillar page
Interactive report
Carbon calulator
Other items to evaluate
Paris agreement
Oxford Principles
Streamlined Energy and Carbon Reporting (SECR)