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FORM - Coggle Diagram
FORM
CS&D
Request for research
(Internal)
Tracking of requests
Marketing
Web-to-Lead
(external)
Capture leads
Inbound marketing forms
Download forms
Events participation
Webinars
Feedback of internal projects
Follow-up of deliveries
Satisfaction of delivery
Advertiser Thermometer
(External)
Knowledge about the industry
Clients' insights
Feedback from clients of projects
Marketing
Marketing Activation
(External + Internal)
Carrera CN
Champions League
Media campaign
Final
Post campaign
(Internal)
Accomplished goals
Leads
Awareness
Consideration
Sales
Brainstorming
(External + Internal)
Get ideas/feedback from team
Satisfaction atemporal
(External)
Get feedback about the WM4B image
Feedback about WM solutions
Feedback about communication
Feedback about awareness
STPL
Clients' Feedback
Post delivery
Accomplished expectations
Satisfaction
Reject
Justify decline
Approved (or near to close)
Temperature of negotiation
Visibility for CP
Pre delivery
Set expectations
Internal
Product
Feedback of available products
Who?
AdSales
STPL
CP
When?
When the period is over (for the next)
What?
Viability
Timings
What for?
Post mortem
Identify challenges
Identify Improvement opportunities
Process
Proposal
etc etc
Identify patterns
Industries
Clients
Negotiations
Commercial process/Clients
Adsales
Why didn't close?
D&I
Post Buy
(TV & DIGITAL)
Accomplishment of commitment
Performance/Behaviour around the properties
Request for research
Simulation for products (Properties)
Defend proposals
CP
External
Clients' Feedback about projects (Properties)?
Share cases in social media
Marketing actions
Internal