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3.1 People of Innovation - Coggle Diagram

- - - - Represents the firm
      - Lead staff
      - Liaise
    - - Monitor the information flows from and to the firm
      - Disseminate information
      - Spokesperson for the firm
    - - React and act as a problem solver
      - Allocate resources
      - Negotiate
      - Act as entrepreneur
    - - Brevity, Variety and Fragmentation of working practices
      - Emphasizing verbal communications
      - Use of network contacts
- - - - What do you want to accomplish?
      - Who is involved?
      - Where will it take place?
      - Why is it important?
      - When will it take place?